6 ways to get more video views on YouTube
YouTube is an extremely powerful business tool. But to boost your sales, first of all, you need to get more views on YouTube. In this article, you will learn about 6 ways to get more video views on YouTube ideas and build your brand.
Would you rather watch a 3-minute demo video to set up a new treadmill or read a longer text guide on the same subject?
Chances are you'll opt for the video, and many people will agree with you. In fact, 59% of executives and 40% of millennials would rather watch a video than read a text.
This is not surprising since video is a highly engaging content format, perfect for marketing your products or services. Having a video on your page can increase your average time on the page by 2.6X.
All these numbers speak about the power of video. So it is only natural that you want to create your own YouTube channel and start your video marketing campaign. The problem is that it is not easy to attract viewers to your channel when you are just starting out.
Fortunately, there are some ways you can get ahead.
Check out these 6 ways to get more video views on YouTube :
1. Make quality a priority
It goes without saying that you will need quality videos to attract more viewers.
Start by choosing topics that provide value to your audience. The subject can fulfill any or all of the following objectives:
- Help them understand something
- Teach them how to do something
- Entertain them
However, subject is not the only deciding factor for the quality of your video. Make sure that you maintain good video and audio recording quality, so you do not prohibit your audience from watching the entire video.
Additionally, you can work with independent video editors on Fiverr to correct your videos and make them more engaging. Try adding relevant animated graphics, text overlays, sound effects, etc. and get your message across in a more exciting way.
2. Encourage viewers to subscribe
Have you ever heard the saying, "Your best new customers are your old customers"? In other words, retaining customers can be a powerful way to grow your business. Well, the same is true for YouTube views.
This is why one of the easiest ways to get more views on YouTube is to encourage your current audience to subscribe because acquiring subscribers will increase the number of views on each new video you release. How do you get viewers to subscribe?
The best way is to just ask at the beginning and end of each video!
- Subscribe to YouTube channel
But don't just ask viewers to subscribe to your YouTube channel. Make sure you have prompted them to turn on the notification bell after clicking 'Subscribe'.
- YouTube notification bell
That way, once a viewer subscribes, you will be notified every time you upload a new video. Increasing your subscribers is key to getting more free YouTube views, so start asking your viewers to subscribe now!
3. Write a good video description
YouTube gives you 5,000 characters (about 800 words) for your description, but only the first few lines will appear in the search results, so start with a strong, 2-3 sentence introduction that includes your target keywords. Use the middle section of your description to provide more details on the content of the video, and finally, provide links that users can click on to get more information, such as your website and social channels.
4. Include relevant tags
YouTube tags are keywords or short phrases that give YouTube information about the content and context of your video and function and are important ranking factors for YouTube searches. Add 5-8 tags to each video, including your main keywords and variants, overall category, and a mix of broad and specific tags.
5. Add hashtag
Like other social media channels, hashtags make your videos more discoverable and increase visibility. You can include hashtags in your video title and / or description - if there are no hashtags in your title, YouTube will take the first 3 hashtags in the description and display them above the title. You can include 15 relevant hashtags in your video description - if you add more than 15, YouTube will penalize your video by ignoring all hashtags in your description and may even remove the video.
6. Promote your YouTube videos on social channels
When you post a link to a YouTube video, most social media channels don't like it, because you're encouraging people to leave the social channel. To get around this, make a short clip from the YouTube video and post it on your social channels as a native video, then put a link to the full video in the comment.
Wrapping this ...
I hope by now you have figured out how to get more views on YouTube, and you have found a few ways you want to try it.
As long as you focus on creating a positive experience for your audience, optimizing your videos, collaborating regularly and recording discoverable videos, you'll be on the right track.
But before you get off and try them, I want to know ...
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